Qubit interactive infographic

Digitally illustrating which countries spend the most with UK retailers.


We were recently asked by Qubit to develop an infographic that they could embed within web pages.

They wanted the infographic to be a map of the world, which would illustrate various sets of data relating to trade with the UK from across the globe, both visually and on user interaction. Qubit supplied us with a large dataset, as well as a design representing the final product.

Using SVG and JavaScript to power the map, data manipulation, and user interaction, we were able to satisfy their requirements, and the final infographic can now be viewed below:

This was an interesting challenge for us, as the dataset included various different types of information: from global data, to top/bottom 5 countries.

You can read the Qubit research here.

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